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Tuesday, September 26, 2017

#TechIsTheNewAwesome - Using Tablets and Smartphones with Social Media


In the modern age of social media, it can be hard to keep up with the fast pace internet environment. Sometimes being away from your computer for more than a few hours could mean missing out on valuable social media contributions. It can be hard to remain relevant when you can’t be near your computer at all times during the day. That’s why it’s so important to use other forms of technology to access your social media accounts. Here are the reasons you need to start using tablets and smartphones to manage your social media accounts:

You Will Save Time
You can use your phone or tablet not only post on social media, but also to take pictures for your content. This cuts out the time it would take you to take a photo, send it to your email, and then put it on a social media account. Instead you can snap a picture on your tablet or smartphone and post straight to the social media account of your choice. Website versions of some social media platforms don’t even have an option to post unless you are on a mobile device, like Instagram. It’s important to be able to post from anywhere at any time to remain relevant, and that’s much easier with a smartphone or tablet.

You Will Engage Your Audience
When you use a smartphone or tablet to manage your social media accounts, you can check them even when you’re away from your computer. This means that you can respond faster to any direct messages or comments on your posts. You will be able to engage faster and better with your audience and this will improve your overall branding.

You Will See Notifications Sooner
If something goes wrong on one of your social media accounts, you can fix it in an instant when your accounts are set up on your smartphone or tablet. It makes working from home much easier because you can quickly fix any spelling errors, inappropriate comments, etc. all without having to be at your office desk.


Using a tablet or smartphone to manage your social media accounts can give your social media the edge it needs to expand its following. Your followers will appreciate your engagement and quick response time, which means you’ll build a stronger relationship with your customers. By making use of social media apps on your smartphone or tablet, you can keep up with the fast pace of social media and not get left behind.

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Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+,YouTubePinterestInstagram and the tools to manage them.


Tuesday, September 19, 2017

#LearningIsAwesome - Roundtables & Masterminds


We all know that networking is vital to any business but did you know that it is even more important to network with people outside of your industry? Expanding your networking to professionals in different industries opens up a new world of knowledge and insight that you might not otherwise get. These professionals might have insight on things you are currently experiencing in your work, or may experience in the future. We recommend having monthly roundtables with professionals from different industries and here’s why:


Share Your Successes
It can be hard to share successes with professionals in the same field as you because of jealousy or competition.  If you share your professional journey with an expert in a different field, they can understand and relate to your happiness. When you collaborate with other professionals, you create a professional relationship centered around supporting one another and celebrating when success arises.


Collaborate on New Ideas
Sometimes it takes an outside perspective to shed new light on a project or idea. It’s easy to get so stuck in your own industry that you aren’t able to see the overall impact of a new idea. Someone in a different professional field can offer the fresh perspective you need to fully develop your new idea (better yet, maybe they have an idea you’ve never even thought of!).


Give Referrals to Other Industries
By meeting experts in different fields, you can learn more about what they do and maybe even refer their services to your friends and families. Networking referrals don’t work very well when you only know professionals in your field because you don’t want to refer someone to your competition. By meeting experts in other industries, you can have a more rounded and holistic referral group and get more referrals in return.

Getting insight from a mastermind of professionals in other industries by sharing in monthly roundtables is a great way to expand your knowledge and enhance what you can offer to your clients. Do these work for you? Have any experience in peer groups, masterminds or roundtables? Tell us how they helped you #BeAwesome with your work!

Be sure to Follow us and Let's Engage!


Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+,YouTubePinterestInstagram and the tools to manage them.


Tuesday, September 12, 2017

#LearningIsAwesome - Getting Comfortable With Social Media



Maybe you’re not the “techy” type but whether you like it or not, social media is here to stay. Lots of people avoid social media platforms because they feel intimidating or people are uncomfortable with the amount of information that can be shared. As scary and intimidating as social media can be, nearly 81% of the U.S. population is on a social media platform. If you’re not on any social media platform, you are missing out on millions of connections and potentially important information. Your business can benefit immensely from being on a social media platform because there are so many people you can reach out to and find that you wouldn’t be able to access through any other marketing platform. Social Media is scary, but we have created a guide to getting comfortable with social media, so read on and feel the fears melt away.

Find a social media account that you like
The best way to get comfortable with something is to spend some time with it. Find a social media account that you like and take note of the things you like about it. Perhaps you like the curated content or their unique hashtag campaigns. Find what you like about certain social media accounts and create a goal for how you’d like your future accounts to look like.

Find other people who are equally as uncomfortable as you
Talk to your friends about social media and you might discover that they felt intimidated by it at first. Your friends could give you some insight as to how they were able to become more comfortable with social media and what they enjoy about it now. Know that you are not alone in feeling uncomfortable with social media and others have felt that way too and we able to move past that.

Find a class, webinar, or online program about social media
Online courses will help guide you through every step of starting and managing a social media account to make it seem less scary. We offer an online program called Social Power Program where we teach other people who are uncomfortable with social media, the skills to succeed. Through the Social Power Program you will be able to learn the fundamentals of social media, how to build better brand engagement, how to enhance your visitors experience, and how to grow your business using social media strategies.

Social media can be really intimidating when you are starting from scratch, but know that you are not alone and once you’re comfortable, you might even enjoy it! Just another way to #BeAwesome with your business!

Be sure to Follow us and Let's Engage!


Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+,YouTubePinterestInstagram and the tools to manage them.